Art Directing Projects for Print: Solutions and Strategies for Creative Success
By Unknown Author.
Description
Art directors need to balance both the creative and business-oriented aspects of their role to be truly successful. As well as needing top-level visual and creative skills, art directors must also motivate, communicate with, and inspire their coworkers and clients. Art Directing Projects for Print provides a creative, inspirational, and “skill set” path for designers who wish to raise their careers to a more ambitious level. This ground-breaking book will give them the essential building blocks to make the professional transition from competent designer to pace-setting art direc...
ISBN(s)
288893020X, 9782888930204
